Long associated with gaming and entertainment, VR is now being reimagined as a platform for immersive storytelling and brand experience. Whether it’s showcasing a new product, simulating a real-world use case, or creating virtual access to exclusive events, VR gives PR professionals new ways to bring narratives to life—and connect with audiences on a deeper level…
PR Strategies for Addressing Data Breaches in Tech Companies
Public relations play a critical role in managing the fallout of a breach. It’s not just about mitigating damage but also about demonstrating accountability, transparency, and a commitment to improvement. Below, we explore how to approach communication during a breach, rebuild trust afterward, and establish proactive messaging around data protection…